For a content creator who loves cars, working on any piece of communication for Mercedes-Benz is a great opportunity, whether drafting a caption for social media, or Arabising a press release, it’s such a pleasure to work on this legendary brand. This is an example of long-form copy transcreation from English to Arabic, the press […]

For a petrolhead like myself, working on the Mercedes-Benz Middle East account has been an immense pleasure, whether it’s drafting Arabic and English social captions, or Arabising a press release. This is an example of long-form copy transcreation from English to Arabic, the press release was created to announce the launch of the new Mercedes-Maybach […]

For a petrolhead like myself, working on the Mercedes-Benz Middle East account has been an immense pleasure. I had the chance to work on this account back when I worked for House of Comms, where I was in charge of supervising the quality of the Arabisation process of Mercedes-Benz press releases. In summer 2023 I […]