Being such a car enthusiast, working on an automotive account brings me so much joy. I had the pleasure of working on the account of Toyota’s dealership in the UAE while working for Cleartag (later renamed Mirum after it was acquired by JWT). I was in charge of managing the whole account, including creating and drafting a bilingual (Arabic/English) content calendar, community management, analytics, live coverage, as well as client’s meetings and correspondence.
